Infographic Reveals Top Tech Trends of 2011
The thinkers at G+ have created a great Infographic that looks back at the top tech trends and players for 2011, including the rise of: Group Buying (Groupon, Living Social) Tablets (iPad, Galaxy,...
View ArticleSocial & Mobile Trends: Changing Marketing, With or Without You
Major trends are determining the success of your marketing strategy, whether you realize it or not. In particular, the fast and universal adoption of mobile devices – like tablets and smart phones –...
View ArticleKnow the Best Times to Blog?
If you’re wondering what the best times for various blogging activities are, look no further. Veteran blogger Dan Zarrella, HubSpot‘s Social Media Scientist, delivers a simple Infographic (below)...
View ArticleSocial ROI: Measure What Matters
Measuring the return on going social can be difficult for businesses, for a variety of reasons. Typical challenges include: A lack of agreement or understanding about how social media supports...
View Article5 Steps to Social Media Readiness
Want a Social Media Presence? Think Puppy. Do you remember when you were a kid and you wanted a pet? You were focused on how fun it would be to have a new dog or cat, lizard or rodent. Your parents...
View ArticleA Social Media Policy: Brand Insurance
Despite the prevalence of social media use by companies and their employees, a surprising 76% of companies are still operating without a clearly defined social media policy. To safeguard your brand...
View ArticleHow to Sell More: Listen to Social Consumers
Social Consumers Are Sharing Your Growth Plan Every day, social consumers share – for free! – the kinds of data that companies pay market researchers a lot of money to help them gather. By monitoring...
View Article3 Steps to SMMS Success
As social media use increases and the number of platforms grows, so do the number of social media accounts a business must monitor, manage and measure. A survey of 140 global corporate social media...
View Article3 LinkedIn Features to Boost Leads
LinkedIn Overlooked as Lead Source LinkedIn might be your most efficient social channel for lead generation. According to a recent HubSpot study, “LinkedIn generated the highest visitor-to-lead...
View ArticleSocial ROI: 4 Metrics for Marketers
Data That Tells A Story As mentioned in a previous post about social and mobile driving big data, social creates a lot of data. But all data is not created equal and marketers struggle to determine...
View Article